Tuesday, September 1, 2015

The Law of Attraction doesn’t Bypass the Need for Promotional Marketing, Unlike what you Might have Thought Based on The Quantum Success Coaching Academy's Promotions

In the QSCA's promotional videos, Christy said that the QSCA would teach its students how to sell their coaching without the marketing that most people think of as "sleazy," but, instead, with the "Law of Attraction.” When I heard this, I thought that she was meant that she would teach us how to use the Law of Attraction to get paying clients in a way that would not require us to engage in self-promotion, which is what most people dislike about marketing. However, after having gone through the program, I realize that I was mistaken, and all that was intended was that she would teach us how to use the Law of Attraction in combination with classical marketing techniques, including those that require self-promotion, to bolster our efforts. (I am informing you of this so that you will not be under the misconception, as I had been, that the program will teach you how to sell in a way that does not require you to engage in classical marketing methods.) 

In considering becoming a life coach, you need to keep in mind that it requires marketing, and marketing requires at least some degree of self-promotion, and you need to ask yourself if you are comfortable with that.

~Joscelyn

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